I’ve helped so many hundreds of people over the years deal with non-ideal clients. You might ask what does that have to do with attracting more clients? Well, when you have a practice full of non-ideal clients, it actually makes you not client attractive.
Think about what it feels like to have a heart sink client. You know, when you look at your calendar for the day and see that person’s name and your heart sinks to your stomach because you just don’t enjoy working with him or her.
Heart sink clients are not going to recognize that working with you is essential. They are not somebody who will get great results from working with you. Their resistance is a drain on your energy.
I don’t know about you but I’ve taken on some clients over the past 12 years that were not my ideal clients. Between you and me, that’s usually when you’re taking on somebody for the money–even though your intuition told you not to. Unfortunately, sometimes we put the money before the ideal relationship.
So, imagine that over the years I’m talking to these non-ideal clients on the phone and it’s laborious. It’s hard work. I can’t imagine having a full practice of those types of clients. It would make me non-attractive because I would be resentful and upset and tired.
Conversely, when I talk to an ideal client, I’m psyched to get on the phone. I do great work with them, they get great results, they tell others, they write in testimonials; all of that good stuff. At the end, I hang up the phone and my reaction is, “Yes! That was awesome!”
When you have a day full of those types of clients, you get more and more energy throughout the day as opposed to less and less energy. Ideally you want a practice full of ideal clients.
So, what do you do with those clients, who, deep in your heart, you know you don’t want to be working with? You know they’re not your ideal. How best should you handle that?
Watch my video so I can show you exactly how I dealt with this in my own practice and why it’s so important to weed out the heart sink clients in order to make room for more of the yummy, ideal, high-paying clients that you would want a full practice of. When you have a full practice of ideal clients, you have more energy, you’re more confident, and you feel like you can charge more money because the proof is in the pudding. They’re getting great results and you become more client attractive.
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Fabienne Fredrickson, The Client Attraction Mentor, is founder of the Client Attraction SystemTM , the proven step-by-step program that shows you exactly how to attract more clients, in record time…guaranteed. To get your F.R.E.E. Audio CD by mail and receive her weekly marketing & success mindset articles on attracting more high-paying clients and dramatically increasing your in.come, visit www.ClientAttraction.com .