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SUCCESSFUL ENTREPRENEUR » Pinterest http://vivamomentum.com GET CLIENTS. BE PROFITABLE Sat, 20 Jun 2015 07:26:22 +0000 en-US hourly 1 http://wordpress.org/?v=4.2.4 GET CLIENTS. BE PROFITABLE SUCCESSFUL ENTREPRENEUR no GET CLIENTS. BE PROFITABLE SUCCESSFUL ENTREPRENEUR » Pinterest http://vivamomentum.com/wp-content/plugins/powerpress/rss_default.jpg http://vivamomentum.com/social-media/pinterest-2 [Checklist] Pinterest For Business: How To Get Started http://vivamomentum.com/checklist-pinterest-for-business-how-to-get-started.html http://vivamomentum.com/checklist-pinterest-for-business-how-to-get-started.html#comments Mon, 23 Mar 2015 20:52:40 +0000 http://vivamomentum.com/?p=5862 Need help with setting up a Pinterest account for your business, the right way? Here is a 75 point checklist from power influencer and social media strategist Anna Bennett of White Glove Social Media to help you master Pinterest for business. Here is what you’ll get: 1. Set-up Your Pinterest Account (12 point checklist) 2. […]

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[Checklist] Pinterest For Business: How To Get Started
Need help with setting up a Pinterest account for your business, the right way?
Here is a 75 point checklist from power influencer and social media strategist Anna Bennett of White Glove Social Media to help you master Pinterest for business.

Here is what you’ll get:

1. Set-up Your Pinterest Account (12 point checklist)
2. Create Pinterest Boards (20 point checklist)
3. Adding Pins (11 point checklist)
4. Boost Pinterest Traffic (25 point checklist)
5. Freshen up your Pinterest page (3 point checklist)
6. Tracking traffic (2 point checklist)

I especially like the Top Secret tips and some of the tips on the Create Pinterest Boards part. Go check it out and come back and let me know what tips on this list, do you  like the most ?

Click here to see the full 75 point checklist.

Photo Credit: mkhmarketing

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30 Reasons Why Pinterest Is Good For Small Business http://vivamomentum.com/30-reasons-pinterest-good-small-business.html http://vivamomentum.com/30-reasons-pinterest-good-small-business.html#comments Thu, 04 Dec 2014 14:35:34 +0000 http://vivamomentum.com/?p=5368 With over 70 millions Pinterest is becoming more and more a great tool for small business owners to market their services and products, to attract clients and land sales. Even if your business isn’t retail sales, you should take notice of this fast growing social media platform. You can use it to drive traffic to […]

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pinterest for small businessWith over 70 millions Pinterest is becoming more and more a great tool for small business owners to market their services and products, to attract clients and land sales.
Even if your business isn’t retail sales, you should take notice of this fast growing social media platform. You can use it to drive traffic to your website, to generate loyalty, to demonstrate product potential or to establish your brand.

Big companies have been using it successfully as a marketing channel. However,implementing a plan with specific goals is crucial if you want to be successful.


Is Pinterest good for small business marketing? Should you add this platform to your social media strategy? First at all, you need to be very clear on what you actually want to accomplish by adding Pinterest to your digital marketing strategy.

Check the infographic below and decide for yourself if is worth giving it a committed try.

30 Reasons Why Pinterest Is Good For Small Business

 

Omnicore-Pinterest-Marketing-2014
Find more great infographics on NerdGraph Infographics

Not sure what you’re doing on Pinterest? Take some advice from these 20 brands who are successfully using Pinterest and getting thousands and even millions of followers: Read here.

Already on Pinterest? Let’s connect here.

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How To Pin Facebook To Pinterest And Drive More Traffic To Your Website http://vivamomentum.com/how-to-pin-facebook-to-pinterest-and-drive-more-traffic-to-your-website.html http://vivamomentum.com/how-to-pin-facebook-to-pinterest-and-drive-more-traffic-to-your-website.html#comments Tue, 02 Dec 2014 22:21:44 +0000 http://vivamomentum.com/?p=5318 Have you ever tried to pin a Facebook post to Pinterest? I like the little tricks that help me gain more visibility and traffic for my business in just a couple of minutes per day. Pinterest is now the fastest growing network for content sharing and also great for driving traffic to a website. Creating a […]

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how to pin facebook to pinterestHave you ever tried to pin a Facebook post to Pinterest?

I like the little tricks that help me gain more visibility and traffic for my business in just a couple of minutes per day. Pinterest is now the fastest growing network for content sharing and also great for driving traffic to a website. Creating a business presence on Pinterest these days may be a very smart move and benefit your business a lot.

30 Reasons Why Pinterest Is Good For Small Business
The problem with pinning a photo straight from Facebook is that when you click “Pin it”, you’ll get a pop-up message – “Sorry, can’t pin directly from Facebook.”

how to pin facebook photos to pinterest 111

 

Now what? Here is what you need to do:

(before going further, I just want to make sure you  already have installed the Pin It button on your toolbar. If you don’t know what I’m talking  about  or you haven’t done it yet, read here. )

How to pin Facebook to Pinterest in just a few clicks

 1. Create a  photo Facebook   post.
how to pin facebook photos to pinterest
  2. Click the image you want to pin.

how to pin facebook photos to pinterest 2

 

Right click on your mouse.

how to pin facebook photos to pinterest 3

 

3. When the new tab opens, click the “Pin it” button already on your toolbar.

how to pin facebook photos to pinterest

how to pin facebook photos to pinterest

 

4. Choose the board where you want to pin your photo. You can also create a new board in this window and pin your Facebook photo onto it. 

 pinterest tips

Add your website  or Facebook page url, # hashtags and some text if you want , choose if you would like to have it post it to Facebook or Twitter and hit the “Pin It” button.

 

how to pin facebook to pinterest

 

5. That’s all! Simple, right?

how to drive traffic with pinterest

Please watch the video tutorial for a live demonstration.

 

Now it’s your turn!

Enjoy and let me know how this little trick is working for you, in the comments below.

 Already on Pinterest? Let’s connect here.

 

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How To Add “Pin It” Button To Your Toolbar In Less Than A Minute http://vivamomentum.com/add-pin-it-button-to-toolbar.html http://vivamomentum.com/add-pin-it-button-to-toolbar.html#comments Wed, 08 Jan 2014 17:29:19 +0000 http://vivamomentum.com/?p=4435 Pinterest is fun, visual, and made it easy for all of us to create boards and market our businesses on the Pinterest platform. I find that the easiest way to add images to my boards, either from my blog or other blogs, is to have a “Pin It” button added to my toolbar. Watch the […]

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Pinterest is fun, visual, and made it easy for all of us to create boards and market our businesses on the Pinterest platform.
I find that the easiest way to add images to my boards, either from my blog or other blogs, is to have a “Pin It” button added to my toolbar.
Watch the video below to see how you can add a “Pin It” button to your toolbar in less than a minute.

pinterest fo businessIf you don’t have yet a Pinterest business account I highly encourage you to get one. Why?

According to  Huffingtonpost and based on the results of a Shareaholic report, Pinterest is driving 3x more referrals than Twitter.  More than 200,000 publishers who reach over 250 million unique monthly visitors participated in this research. Data were collected for a period of 13 months.

Here is what the results are showing:
– Facebook, Pinterest and Twitter are dominating;
– StumbleUpon and Reddit referrals are declining;
– YouTube and LinkedIn aren’t topping the leaderboard (yet) but  they’re growing fast ;
– Google+ isn’t yet very competitive.

So, what do you think ?

Here is how to add the “Pin It”button to your bookmarks bar, step by step :

1. Make sure you have enabled the bookmarks bar on your web browser.
2.  Go to pinterest.com and  click on the “About Pinterest “ tab.

 how_to_add_pin_it_button_to_toolbalbar
3. Click on Goodies tab on the top menu.

 how_to_add_pin_it_button_to_my toolbalbar
4. Drag and drop “Install Now ” button to your toolbar.

how_to_add_a_pinterest_widget
5. Your “Pin It” button is installed. Start pinning!

Question: How do you drive traffic from Pinterest to your website? Share with us in the comments below.

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What Is Pinterest And How Can It Help My Local Business? http://vivamomentum.com/what-is-pinterest-and-how-can-it-help-my-local-business.html http://vivamomentum.com/what-is-pinterest-and-how-can-it-help-my-local-business.html#comments Wed, 15 May 2013 19:26:30 +0000 http://vivamomentum.com/?p=2549 Online and digital marketing is a diverse and innovative way to advertise. Its inexpensive setup costs make it the ideal solution for small and local businesses who want to compete with larger companies. Social media sites in particular allow organizations to reach out to huge numbers of people even on a limited budget. One of […]

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pinterest for business
Online and digital marketing is a diverse and innovative way to advertise. Its inexpensive setup costs make it the ideal solution for small and local businesses who want to compete with larger companies.

Social media sites in particular allow organizations to reach out to huge numbers of people even on a limited budget.

One of the most exciting online marketing platforms is Pinterest.

Pinterest differs from most other social networks because its main focus is on sharing images rather than staying in touch with friends. This revolutionary take on social media is incredibly useful for small businesses. The site describes itself as a way to “discover new things and get inspiration from people who share your interest”. Read on to find out how joining this product-based social network could benefit your company.

What Is Pinterest?

Pinterest is a virtual pinboard which allows people to add ‘pins’ (images) of things that interest them from around the internet. People create their own pinboards on subjects like fashion, decoration, crafts, and cooking. Pins can be images of anything including graphics, photographs, products, and brands. Users can interact with each other buy following a person, liking a pin or pinboard, or re-pinning an image.

Some large online stores are now using the site as a virtual store front. On a smaller scale, local businesses can utilize this platform to spread images and information. It is particularly valuable for art or design based trades, but any business that can produce interesting images of their products or skills can benefit. Restaurants, manufacturers, shops, charities, and service providers are all able to use the site successfully.

Pinterest which was set up in 2010 was the fastest site ever to reach the 10 million unique visitors mark. It has continued to grow in popularity and it now receives over 18 million unique visitors a month.

Creating a Pinterest Marketing Strategy

Images are a powerful marketing tool so the advertising potential of pinterest should not be underestimated. Creating a clear and concise plan that will help you to develop and maintain your Pinterest account is important. Here are a few of the factors that a successful strategy should include:

Setting up your business‘s pinterest page

Add visually appealing pictures to your pinterest pinboards that will capture people’s attention and make your pages popular. You can then divert this traffic to your official website by adding links between pinned images and relevant web pages. pinterest encourage users to keep original source links for each pin, so even if it is re-pinned onto another user’s pinboard, potential customers will still be able to follow it back to your business’s site.

Getting followers

Building up followers on Pinterest is the best way to ensure that you have a large audience for your product images. Competitions are one of the most effective ways of doing this in a short period of time. Competitions could reward the person who re-pins the most of your content or be a prize draw among anyone who likes one of your pins.

Another way to build up followers on Pinterest is to include interesting images from external sources as well as from your own site. You may not get the same immediate benefits from this, but you can insure that your pinboard remains fresh and interesting.


– Connect with your website

By using a downloadable Pinterest badge you can create an easily recognizable link from your official website to your pinterest page. Here customers can get a snapshot of your products or even choose to become your follower.

Users can install a ‘Pin-it’ button on their own web browser to take images from your website and add it to their pinboards. The Pin-it function automatically credits your site as the original source and creates a backlink. Your products are advertised by Pinterest users for free, and by displaying a Pinterest badge you can encourage them to do so.

The Results Of A Successful Pinterest Marketing Strategy

There are many benefits that can result from a successful and professional marketing strategy on Pinterest.

Here are just a few:

– More sales

Increased sales are the ultimate aim of nearly all advertising strategies. Fortunately, a well-presented Pinterest pinboard, which features links between product pins and the relevant sales page on your official website, can convert followers into sale more successfully than almost any other social media network.

Fashion site Bottica reported that the average spend from users inbound from Pinterest was $180 compared to just $85 from Facebook. A similar trend is reported by other online traders.

– Brand awareness

Images are powerful, and through them you can use Pinterest, not only to advertise your services, but also to inform customers about your company’s ethics and influences. Your pinboard, which can appear in Google searches, is a creative way to engage customers and create a deeper relationship with them.

– Interconnected social media marketing

Keeping up with many different social media sites can become a chore for small businesses. Fortunately, your Pinterest page can be added to your Facebook timeline and to personal blogs, so that when you create new content on one site you can easily update all of them.

– Understanding

Customers can choose to ‘like’ your pins and leave comments on them. You can also annotate pins with open questions if you would like to find out specific information from your followers. Reading this information will provide you with a more complete understanding of the popularity and general opinions of your products. By assessing which of your product images was the most re-pinned or liked, you can develop a clearer idea about future development within your business.

How To Get Started With Pinterest

Implementing a Pinterest strategy is a perfect way to boost your sales, increase you customer understanding, and create more meaningful brand awareness. However, some business owners can find the process difficult, especially when they have little experience in the area. Unfortunately, a badly organised marketing strategy canstruggle to build up followers, and swamping the site with too many images can frustrate existing fans.

Turning to an online marketing specialist to develop and manage your Pinterest site and its connections to your existing website is an ideal solution. Advertising experts can make sure that your Pinterest boards are interesting, positive, and most importantly increase your revenue.

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Click HERE To Find Out” How I combine the power of the World’s BIGGEST social site,with the World’s FASTEST growing social site for INSANE traffic!”

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“5 Tips for Using Pinterest to Promote Your Business” by Ali Brown http://vivamomentum.com/pinterest-tips.html http://vivamomentum.com/pinterest-tips.html#comments Sat, 17 Nov 2012 11:25:42 +0000 http://vivamomentum.com/?p=1363 Like most adolescent girls, I spent many hours in my room pinning pics  to my wall of my favorite clothes, sayings, and even pre-teen heartthrobs (John Stamos was my fav!). Images inspired me, and with the popularity of vision boards among adults today, it’s clearly an activity that we’ll never outgrow. It’s also no wonder […]

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ali brown pinteres social mediaLike most adolescent girls, I spent many hours in my room pinning pics  to my wall of my favorite clothes, sayings, and even pre-teen heartthrobs (John Stamos was my fav!). Images inspired me, and with the popularity of vision boards among adults today, it’s clearly an activity that we’ll never outgrow.

It’s also no wonder that Pinterest—the virtual scrapbooking site—has fast become one of the hottest social media platforms around, especially among women. TechCrunch reports that the site hit 10 million monthly unique views earlier this year—that’s faster than any other standalone site EVER! And it’s not surpassed LinkedIn as the #3 most popular social network.

Millions of retailers now use Pinterest to promote their goods. And for small business owners like you and me, it can prove to be a valuable, fun way to build brand awareness for your business via visually driven content.

If you haven’t set up an account yet, here’s a quick list of terms you’ll want to know before you get started:

“Pins” are individual images considered worthy of sharing with others.

“Boards” are collections of pins organized around a common theme such as recipes, colors, or travel destinations.

Users can follow other users’ boards and like or “Repin” the images they share.

So, how do use Pinterest to promote your business? Below 5 tips to get started:

Pin Tip #1: Create pin-worthy content. For brand-centered businesses, Pinterest is a highly effective tool to share your personality and unique view of the world, all while building a relationship with your existing and potential customers. Eye-catching images of food, DIY projects, fashion faves, travel destinations, and beautifully designed quotes or infographics all work well on Pinterest. Just be careful: If you want to pin an image from other sources, be sure to ask permission, or make sure the image is royalty free.

You want to mix personal content while marketing your business, so try to incorporate your Pinterest content into your blog or website. For example, if you’re a personal chef, you could photograph your most skillfully plated dishes and post the photos on Pinterest and your own blog. If you sell jewelry, make your product shots as attractive as possible so people will want to buy (and re-pin) them. If you’re a motivational speaker, you could post your favorite quotes from other people AND your own personal quotes. What you want is for people to find something on your board they truly resonate with and repin to their board. That’s how you increase exposure to your board, and ultimately your brand.

One extra tip for posting quotes: Quotes and infographics are often long and skinny, which isn’t the ideal format for Pinterest. Consider breaking up infographics into multiple parts or making quotes more square for easier pinning. You could also enlist a graphic designer to create .jpg images of your favorite inspirational quotes.

Pin Tip #2: Optimize your website for pinning. Encourage your website visitors to pin YOUR content by adding a “pin it” icon to every page of your website. This will let anyone on your site repin any image on your site they might like. Before you do this, you will want to out your website on Pinterest and make sure that the images on your site are “pinnable”. If they’re not, it’s time for a little chat with your web designer.

You may also want to consider adding a watermark with your website URL to each of your own images, so that pinners know where it originally came from.

Once you’re active on Pinterest, you can then post a “follow on Pinterest” button on your blog, email signature, and anywhere else online to build up your Pinterest following.

Pin Tip #3: Start pinning. In addition to giving your website visitors something pretty to pin, visit other sites and pin and repin their images as you browse online. You don’t want to limit yourself to just pinning your own images, as it will seem too self-promotional and could turn off other users. Plus, the more you can show your audience what a great source you are in your niche, the more you’ll establish yourself as a go-to expert.

Here’s an example: if you’re a makeup artist, you could create boards devoted to products you love, photos of your work culled from around the web, images of celebrities dolled up for the red carpet, or even gory examples of special effects makeup for Halloween.

Being creative and genuine will help build your Pinterest following, which ultimately boosts your business’s potential reach. So don’t be afraid to share your own achievements, along with the inspiration that others gave you that helped fuel your own success.

Pin Tip #4: Host a contest on Pinterest. Several businesses large and small have hosted “pin-to-win” contests on Pinterest, which can create a tremendous amount of viral excitement around your Pinterest presence. When you get comfortable with Pinterest, you might want to give this strategy a shot. To read more tips about hosting a successful pin-to-win contest, go here.

Once you’ve built a rapport with other Pinterest users (especially power users), you can enlist their help in getting the word out about your contest. After all, everyone loves free stuff, so the cooler the prizes you offer, the more excited people will be to share with their followers.

Pin Tip #5: Keep at it. All social media sites require maintenance, and Pinterest is no exception. If you decide to start a Pinterest board, it’s important that you stay in the game, rather than setting and forgetting your Pinterest account. Dormant Pinterest boards won’t attract new followers.

You don’t need to invest hours of upkeep each week, but your Pinterest boards do need a little TLC from time to time. You could use those few minutes in between appointments to browse Pinterest and add new pins (especially if you have a smartphone or iPad), or you could enlist a social media-savvy intern or employee to keep your Pinterest account updated.

If you want to learn more about Pinterest, you’ll love the upcoming Success Club call I’m hosting with Pinterest expert Lisa Suttora. It takes place Tuesday, November 13 at 8pm ET, and during our time together, you’ll learn how to use this popular social media site to find your target customers, broadcast your brand, pin for profits, and more!

(This call is FREE for all Success Club members. If you’re not a member yet and you’d like to join us for this call, become a Success Club member now for only $9.97 a month. Learn more and register here.)

Have you joined Pinterest yet? How do you use it to promote your business?

Please share your tips–and where we can find YOUR boards–below!

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© 2012 Ali International, LLC

“Entrepreneur mentor Ali Brown teaches women around the world how to start and grow profitable businesses that make a positive impact. Get her FREE CD “Top 10 Secrets for Entrepreneurial Women” at www.AliBrown.com

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